Market intelligence (MI) is gathering and analyzing information relevant to a company's market - trends, competitor and customer (existing, lost and targeted) monitoring. [1]

At S&P Global Market Intelligence, AI comes to life through the expertise of our people and the strength of our trusted data. In this short video, colleagues from across the organization share some of the …

Oct 25, 2023 · Market intelligence refers to gathering real-time, relevant market data for understanding consumer behavior, industry trends, growth opportunities, and the competition.

Market intelligence is the data companies gather to understand the market they are operating in. It is a type of competitive intelligence. There are 4 types of market intelligence: competitive intelligence, …

Feb 20, 2025 · Learn what market intelligence means and how it applies in real business contexts. See its benefits and marketing intelligence examples improving outcomes.

Market intelligence is collected data that provides a broad view of the company’s existing market. This view includes information and insights about customers, competitors, problems, regulatory …

5 days ago · Discover the four types of market intelligence—customer, competitor, product, and market—and see how each helps you make smarter, faster business decisions.

Nov 19, 2025 · Market intelligence or market understanding: Provides a macro-level view of market trends, customer needs, regulatory shifts, and emerging technologies. It helps organizations assess …

4 days ago · Market intelligence refers to the systematic collection, integration and analysis of information on customers, competitors and the wider market environment. It provides an evidence …

Sep 3, 2025 · Market intelligence is the structured process of collecting, analysing, and applying information about customers, competitors, and the broader market environment to guide strategic …

Jul 26, 2025 · In this article, we define what market intelligence is, explain why it's important, show its components and key types, describe the differences between market intelligence and market …

Market intelligence is synonymous with market research in that it relates to the gathering, recording, analysis, and interpretation of actionable information about a company’s market.

Jul 6, 2023 · Learn everything you need to know about market intelligence in our definitive guide. Understand why market intelligence is a key research method, and why every business should be …

Marketing intelligence refers to the process of gathering and analyzing data from various sources to gain a comprehensive understanding of the market environment. It encompasses information about …

Market intelligence, on the other hand, is dynamic and data-driven to track competitors, consumers, and market changes constantly. Where market research provides depth, market intelligence delivers …

Nov 22, 2024 · The different types of market intelligence include competitive intelligence, customer or account intelligence, product intelligence, procurement or supply market intelligence, and industry …

May 28, 2025 · Market intelligence tools go beyond basic competitor tracking by aggregating and analyzing data from a wide range of sources - customer behavior, macroeconomic signals, …

Apr 1, 2024 · Learn what market intelligence is, how it can benefit your business, and strategies to gather the right data

As we’ve covered, market intelligence is a systematic approach to gathering, analyzing, and interpreting information about a market, including customers, competitors, and the overall economic environment.

Market intelligence is all about gathering and analyzing information to help you make smarter business decisions. It gives you a clear picture of your market, including what your customers want, what your …

3 days ago · When people hear the term market intelligence, they often think of B2C use cases, such as tracking consumer behavior, purchasing patterns, and emerging customer trends. But B2B market …

5 days ago · Compare the top 10 market intelligence tools for 2026 to find platforms that deliver actionable insights, trend analysis, and real-time data for your business.

2 days ago · PitchBook, the leading private capital market intelligence provider, has released its 2026 Outlook report series, offering a data-driven view of the investme...

5 days ago · Our 2026 Artificial Intelligence Outlook identifies the top AI subsectors to watch within our emerging technology verticals in the upcoming year.

3 days ago · Prediction: These 2 Artificial Intelligence (AI) Stocks Will Be Worth More Than Palantir by the End of 2026 By Adam Levy – Dec 11, 2025 at 3:21AM EST Summarize with AI

6 days ago · The valuations of some artificial intelligence companies are approaching those of the dot-com boom. But investors worry that pulling money from today’s market risks future gains.